Monthly Archives: July 2012

Apple changes the game — with AirPlay mirroring

I agree with this opinion:

Apple changes the game — with AirPlay mirroring

Apple Mountain Lion Preview.JPG

Apple released its new Mountain Lion operating system this week. There are several great features but what I think is by far the most game changing of all is AirPlay Mirroring.

I’m not being hyperbolic here. This is a big deal.

AirPlay Mirroring lets you play whatever is on your Mac screen on your TV. Think of the possibilities! This isn’t new for iPads and iPhones but it is new for the desktop Mac and MacBooks.

We use this in my house a lot, in fact. Want to watch a video, stream a show, look at the days’ photos? We can all watch whatever is on one person’s iPad on the living room TV. Having this work from Macs is even more cool because we can watch streamed video from the Web.

A few years ago I attached my computer to my television via a janky setup with cords, cables and some other stuff I can’t even remember. It was a pain and it looked terrible.

Now with AirPlay Mirroring there are no more cables and cords, instead your home Wi-Fi network becomes the pipeline to your TV. All you need is a $99 Apple TV as the go-between.

One reason AirPlay Mirroring is such a big deal is because it cuts the challenge down to just one click.

When I sit on the couch the last thing I want to do plug my laptop into some cable, resize my screen, hit play, and then watch as this choppy video starts barely playing on my TV. Now when I’m watching a Hulu video I can hit one button and watch it automatically stream to my TV. And Apple has figured out a way to resize the display settings automatically so you don’t have to worry about it every time you want to watch a video. It’s remarkable.

Another reason this is a game changer is because Hollywood can’t get its greedy hands on our laptops. Sure ABC can keep me from watching ‘Modern Family’ on my iPad because they don’t put it in the Hulu Plus app. But they can’t keep me from watching it on ABC.com and Mirroring it to my television. The same goes for HBO, now I can go to HBOGO.comand Mirror ‘Game of Thrones’ to my TV when I can’t do the same thing using the HBO Go app on my iPad. And list goes on and on.

With AirPlay Mirroring Apple is subtly showing content creators that we just want to watch their stuff, and we want to watch it wherever and whenever we want.

Clayton Morris is a Fox and Friends host. Follow Clayton’s adventures online on Twitter @ClaytonMorris and by reading his daily updates at his blog.

Welcome to the Blog

I’ve been doing an Apple-related newsletter since 1989.  Somebody gave me an Apple Fax Modem, and as a test, I thought I’d send a “Mac*Chat” newsletter to a client.  More clients wanted a copy, and I kept adding more people.  That got really unwieldy, and as soon as that newfangled “email” thing arrived, I switched everybody over.Apple_FaxModem

Around 1991, a subscriber in Texas offered to host the newsletter on a Listserv, allowing me to quit using my AOL account to send out newsletters to an ever-increasing number of people.

This caused my readership to EXPLODE.  At the peak point, I had just-under 100,000 readers in 72 countries, on every land-mass except for Antarctica.  It was the ninth-largest newsletter on EARTH, on any topic whatsoever. This wouldn’t have been any problem at all, except, I’m too nice:

Imagine getting an email, saying “Hi, you don’t know me, but I’m overwhelmed here, and nobody else can help me with this one, teensy problem.  Could you please help?”  Being a nice guy, I’d try to help, but by the time that I was getting around a thousand of such messages a week, the stress was wiping me out.

The obvious reply is “Great!  Paying clients!”  Nope.  This was in the days before micropayments (such as Paypal), and long-distance screen-sharing.  These subscribers were in Malaysia, Lithuania and Siberia.  There was no way to get any payment for each “teensy question,” and believe me, they NEVER ended with just one answer.  There were always follow-up questions.

So, I ended the worldwide newsletter, and shifted it to JUST my clients in San Diego.  The postings here are just the ones that have remained reasonably relevant, so I’m not excavating anything earlier than this.

Welcome to the newest version of my newsletter!